Oregon Hearth, Patio  
& Barbecue Association

Spring Conference 2019

May 20

The Oregon Garden Resort

Silverton, OR


Attendees, Register on line: Click HERE

Register Exhibit Tables: Click HERE


In support of Operation Barbecue Relief

AGENDA

7:30 – 8:30 Breakfast, coffee mingle, visit exhibits. Enjoy a great hot breakfast and mingle with exhibitors, members and speakers.  

8:30 – 10:00 Make it Easy: How to sell more by eliminating customer confusion - Tim Reed

10:00 - 10:15 Break with Exhibitors - Sponsored by Duravent

10:15 - 11:15 Carbon Cap and Trade - John Frankel, NW Natural

11:15 – 12:00 HPBA Update & Government Affairs Lightning Round - Jack Goldman, HPBA

12:00-12:45 LUNCH, OHPBA Update; Energy Trust of Oregon Update - Eric Falk

12:45 - 1:00 Break with Exhibitors

1:00 - 2:00 Concurrent Session:

Gas Workshop Part 1: Don Pierce

2:00 – 3:00 Concurrent Sessions:

Social Media Basics - Grant Falco

Gas Workshop Part 2 - Don Pierce

3:00 – 3:15 Break with Exhibitors - Sponsored by NW Natural

3:15 - 4:30 Story Brand - Mary VanNatta, VanNatta Public Relations, Grant Falco, Tim Reed

4:30 - 5:30 Reception, Tour the Garden

5:30 - 6:30 OHPBA Board Meeting

Exhibitors:

M&G Duravent

Energy Trust of Oregon

Tri-State Distributors

Wing Sales

For information on exhibiting at the conference, Click HERE

Hotel Rooms:

Rooms at the Oregon Garden Resort start around $129 plus tax. Call 503-874-2500 to book. 



The Oregon Garden in Full Bloom will make an gorgeous location for our conference. 


Program Details


Make it Easy: How to sell more by eliminating customer confusion

Tim Reed

There is an epidemic in our industry. Hearth companies are confusing customers out of buying their products every year by the thousands. The worst part is that most companies don’t even realize it–because it’s all that they’ve known.

It’s the truth, hearth companies are confusing customers every day with:

  • Confusing websites
  • Insider language
  • Complicated sales processes
  • Difficult price quotes
  • Ineffective marketing

But it doesn’t have to be that way. You can take control of your business and make it simple for customers to buy from you.

This course will show you how to:

1. Cut out all of the noise that’s confusing your customers (you may not know it, but this is everywhere in your business)

2. Reframe your messaging to only talk about what solves your customers’ problems (most hearth companies are getting this wrong)

3. Create tools that make it radically easy for your team to sell to those customers (they will sell more than ever if you can do this)

Your company can take control and win more customers than ever. This course will show you the pitfalls that hearth companies are blind to because they are too close to what they do.

Don’t waste another year doing the same old thing–letting your business run you! Rather, grow your business like never before, create a framework that can easily scale, maximize your marketing dollars, and make the money that you have always wanted.


OHPBA, PO Box 135, Salem, OR 97308-0135, 503-585-8254, www.ohpba.org

Affiliated with Hearth, Patio and Barbecue Association, Arlington, VA  www.hpba.org

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