Oregon Hearth, Patio  
& Barbecue Association

  Thursday, May 18, 2017

OHPBA Spring Conference

English Estate Winery
17806 SE First Street, Vancouver, WA

Title Sponsor: Associated Energy Stystems & ICC Chimney

Thanks for Attending!

Watch these videos of Tim Reed's Presentations!

The Way It Is

Marketing in the Changing Landscape


The Changing Landscape: Panel discussion.  Panelists: Ryan Carrol, HPBA Director of Government Affairs; John Frankel, NW Natural Marketing Director; Gail English, Valor Fireplaces. Moderator, Tim Reed, Fireside Home Solutions. This session will explore how the environment of hearth, patio barbecue retailing is changing. Will online retailing lead to the eventual doom our business? How will NSPS Phase 2 impact product categories? Will Net Zero homes move in and eliminate our market sector? Even if it does, can our industry bounce back?

The Way it Is - A Conversation. Tim Reed, Fireside Home Solutions. "The Way It Is" will explore several key questions: Have things in this industry every been any better than they are right now? Are we on the verge of a major shift? After all, the buying experience is changing, new technology is seeping in and competition seems like its tiring out. How do you position yourself to succeed in the coming years? Remember, you fell in love with this industry, this session will remind you why. 

HPBA Update, Energy Trust of Oregon Update. Ryan Carroll, HPBA, This session will review a wide variety of projects, programs and initiatives led by HPBA. We will also go over a myriad of government affairs issues that will have a huge impact on retailers. Erik Falk of Energy Trust of Oregon will review the ETO's programs and incentives.

The Changing Workforce, Panel. The future of the hearth business depends on a committed, highly skilled, and well compensated workforce. This session features experts on workforce development and explores how we all can promote careers in hearth sales, service and installation. Speaker TBD.

Update from NW Natural. John Frankel, NW Natural Director of MarketingThis session will review market expansion projects with NW Natural in Oregon and SW Washington. 

Marketing in the Changing Landscape - From Millennials to Baby Boomers. Tim ReedAre your messages customized for baby boomers, millennials, women and men? Are your marketing messages getting noticed? Tim Reed will explore these questions and cover marketing planning and budgeting. Learn ways to ensure your plans are executed and be inspired to take pride and have fun showing the heart of your company and the and beauty of your products!

Thank You Sponsors and Exhibitors

AES and ICC Chimney - Title sponsor

Blaze Grills
M&G Duravent
Olympia Chimney Supply
Mongoos Metals
Tristate Distributors - Break and Reception sponsor
Valor Fireplaces - Lunch sponsor
Wing Sales

OHPBA, PO Box 135, Salem, OR 97308-0135, 503-585-8254, www.ohpba.org

Affiliated with Hearth, Patio and Barbecue Association, Arlington, VA  www.hpba.org

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